To ensure that your messages resonate with your prospects, you have to understand these people. And that means performing accurate prospect profiling. Standard company and contact information includes names, addresses, emails, phone numbers, and demographics, but sometimes these aren’t enough. To achieve a vivid and lifelike picture of your prospects, you need to delve deeper into what makes them tick. At GCL Direct we know what questions will give us a more thorough understanding of your future customers.